Telling a Story: Video Marketing Assets Bolster Your Brand

Video is the world’s most effective storytelling medium, offering marketers a fresh way to connect with potential clients or customers. Video can be imbedded on a website, and shared on social media platforms. It’s all about how your video performs. In designing a video that communicates, originality is key. Marketing research reveals that adding video leads to a significant increase in conversion rates – when it is done right. Essentially, the “play” button functions as an all-powerful call-to-action, capable of invigorating your current marketing initiatives.

The Eye of the Beholder

Your product, services, culture, and other unique attributes can be brought to life visually. At Capozzi Productions, our focus is on creating video that elicits a response. Our ability to come up with a concept that accomplishes the intended effect brings extraordinary value to our work. Talk to us about your marketing objectives. We can collaborate with your team to create original video content that connects, and will function on any digital device or platform.

Make Your Move

Funny. Touching. Outrageous. Educational. Emotional. Whatever response you envision for your video marketing program, our strategy will revolve around creating original stories, specifically tailored to capture an audience. Amplify the response to your marketing initiatives with the support of our creative team.

The end product is not your completed video asset – it is the response it inspires. We look beyond the details, including storyboarding, scripting, casting, props, locations and crew, and focus on the future of the video product. If you already have a script and cast, we serve as your technical crew – and capture the shots that resonate. No matter where your project stands, we provide the full support of our creative and technical staff. We offer the following professional services:

• Director
• Director of Photography
• Pro Video Crew
• State-of-the-Art Equipment
• Location Scouting
• Music
• Voice Over Services
• Graphics
• Wardrobe and Stylists
• Scriptwriting
• Copywriting
• Talent Coaching
• Casting
• Talent
• Animation
• Teleprompter
• Property Master
• Aerial Photography
• Car Photography
• Go Pro Style Photography

Triggering Response with Video

Current technology allows for response tracking, and the capacity to identify qualified potential customers/clients. In creating response-driven video assets, our background in TV and feature film production gives us a distinct edge over the competition. Underlying everything is attention on the future of the final product, and pushing response triggers that work.

We operate differently than other Los Angeles video production companies. We listen, we understand, and we act, singularly driven by your vision. We provide concierge-style service, and choose to work in a collaborative atmosphere, fostering communication in the creative process – with results that back up our philosophy and methodology on doing business.

Bring it On!

Want to find out more about our video marketing services? Connect with us, and tell us about your project. Our professional staff is ready to provide the support you need at any level, from providing a professional video crew, to full-blown production with every detail managed and under control. Look over our work, and our client list. We are a prolific, highly-productive Los Angeles video production company, responsible for producing over 8,500 video assets since 2007. Call us – let’s make the magic happen.